Product videos are short, informative videos that retailers often include in a product's media. When a shopper taps into a product, they can browse static images and these short videos.
Product videos can cover a variety of topics. Examples include, but are not limited to:
- Makeup swatching videos
- How-to-use or demo videos
- Styling videos
- Fit videos
- Close-up footage for jewelry, fabrics, or more detailed products
How Product Videos Benefit Your Business
- Provide on-demand videos that answer questions, provide insight, and/or give inspiration for a specific product.
- Help shoppers better visualize a product in the wild (e.g., top wearing a model, home decor in a living room setting, etc.).
- Reduce support questions by providing shoppers with a demo or "how to" video.
Upload a Product Video Using the CS Broadcast App (iOS)
If you have installed the CommentSold Broadcast app on an iOS device, you can upload or record a product video to a specific product. This streamlines the upload process and bypasses the need to link the video to a social post.
Products with a video attached will display a small video icon beneath the product name, as seen with the Bowl Set product in the GIF to the left.
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Upload a Video Using Linked Facebook Posts
Retailers can post a product video on their Facebook business page and link the post to a specific product. This will tie the video to the product's media.
You can automatically link a product or manually link a product. We walk through both methods on the tabs below.
You can automatically link a video to a product by including a # and the product's SKU in the post description (e.g., #SC1234, #sku1234, etc.). However, you'll want to ensure you've enabled the autolink settings on the Facebook section of the Social Setup page.
- On your Facebook page, select Photo/Video in the Create Post section.
- Add the product's video.
- In the post description, enter the product SKU (e.g., #A1234, #978675, #sku1234).
- Select Post (or schedule the post for a future date and time).
If you wish to verify whether a video post autolinked, select Posts on the side menu of your CommentSold dashboard. If the post is linked successfully, it will appear in the Facebook section.
- On your Facebook page, select Photo/Video in the Create Post section.
- Add the product's video.
- Enter a post description, if desired.
- Select Post (or schedule the post for a future date and time).
- On your CommentSold dashboard, select Products in the side menu.
- Locate the product for the video and select the three-dot icon on the far right of the product row.
- Select Link to Post from the drop-down.
- Locate the video post on the Page tab at the bottom of the pop-up and select Link.
You can verify a linked post by selecting Posts in the side menu of your CommentSold dashboard. If the post is linked successfully, it will appear in the Facebook section.
Create Automatic Videos from Live Sales
Retailers can choose to enable our Automatic Product Videos from Live Sales setting, which will take a snippet of when a specific product was featured in a live sale and attach it to the product's media in the retailer's webstore and mobile app.
- Select Setup in the side menu of your CommentSold dashboard.
- Select Shop from the menu at the top of the page.
- In the Selling Preferences section on the right side of the page, locate Automatic Product Videos from Live Sales.
- Select the toggle so it appears as Enabled.
Learn More
- Download and Use the CommentSold Broadcast App. Learn how to film and upload product videos using the CommentSold Broadcast app on an iOS device.
- Generate Automatic Product Videos from Live Sales. Learn how to add automatic product video snippets taken from a live sale to a product's media.
- Post Products on Facebook. Go more in-depth on the different ways to link Facebook posts to products.