Want to incentive shopper purchases by offering a free gift with purchase? Read on to learn how to set it up!
"Gift with Purchase" is a popular marketing and promotional tactic that awards shoppers a free gift if their order meets certain criteria (e.g., meets a certain dollar amount, includes a specific product, etc.). It's a great way to incentivize shoppers to make a purchase, spend more, and/or purchase a specific product.
With CommentSold, retailers can create a Gift with Purchase product that CommentSold will automatically add to a shopper's cart when the shopper makes their first qualifying purchase.
- Retailers can only have one Gift with Purchase product enabled at a time.
- Shoppers qualify for a gift when they meet a specific subtotal threshold (e.g., Free gift if you spend $50!). This is their total before taxes, shipping, etc.
- Gift cards do not count toward a Gift with Purchase subtotal.
- Shoppers can use a discount/coupon on an order and still receive a Gift with Purchase if the order met the subtotal minimum before the shopper applied the discount.
- Once a shopper receives a specific Gift with Purchase product (i.e., a candle), they cannot qualify for it on subsequent orders. If you enable a new Gift with Purchase product (i.e., hand cream), a shopper can receive the new gift on their first qualifying purchase.
- Shoppers cannot remove the Gift with Purchase product from their shopping cart.
- Gift with Purchase products are not reserved—they should be considered "first come, first served" for those shoppers who place qualifying orders.
Create a Gift with Purchase Product
Gift with Purchase products are not automatically active upon creation. You will first create a Gift with Purchase product, then you can enable it to make it active.
- Select Products in the side menu of your CommentSold dashboard.
- Select Free Gifts from the options listed at the top of the page.
- Complete the following fields in the Add Free Gift Product section:
- Product Name. Enter a name for the product. This name will display in shoppers’ carts.
- Description. Enter a description for the product, if desired.
- Cost. Enter the cost to you, as the retailer, for this product. This is the amount you pay the wholesaler/vendor.
- Product SKU. Enter a SKU for the product.
- Brand/Brand Style (optional). Choose the Brand from the drop-down list and enter a Brand Style #, if desired.
- Quantity. Enter the number of inventory units available.
- Weight. Enter the weight of the product. This field is required in order to accurately calculate shipping costs.
- Cart Subtotal Minimum. Enter the subtotal minimum a shopper must meet to qualify for a free gift with purchase.
- Upload a Project Image. You can drag and drop the image from your device or select the upload field to select an image from your device.
- Select Add Product in the top-right corner of the page.
Enable a Gift With Purchase
- Select Products in the side menu of your CommentSold dashboard.
- Select Free Gifts from the options listed at the top of the page.
- Locate the Gift with Purchase product you wish to enable and select the toggle to the left of the Product Image.
Once enabled, the Gift with Purchase product will move to the top of the listing and display an Active badge above the name and description.
If you need to make changes to a Gift with Purchase product, such as updating the quantity or description, select the three-dot icon to the far right of the product row and select Edit.
What Your Shoppers Experience
When a shopper makes their first qualifying purchase, CommentSold will automatically add the Gift with Purchase product to their shopping cart.
As a reminder:
- Shoppers cannot remove a Gift with Purchase product from their shopping cart.
- Shoppers can only qualify for a specific Gift with Purchase product once. They will receive the product on their first qualifying purchase.
- Shoppers only qualify for a Gift with Purchase if their cart meets the subtotal minimum (i.e., before shipping, taxes, etc.).
Learn More
- Create a Mystery Product. Learn how to create mystery products that shoppers can place in their cart and unbox at home.
- Enable Secondary Offer to Upsell Items During Checkout. Learn how to configure your Secondary Offer setting to offer a discounted product during a shopper's checkout experience.
