In this article, you'll learn:
- How to troubleshoot issues when Facebook ads don't appear to track traffic to your mobile app.
About Facebook Ads for Your Mobile App
Many shops use Facebook ads to drive traffic to their mobile app. Whether shops want followers to download the app or make a purchase via the app, tracking this traffic gives shops actionable insight into the effectiveness of their ads.
It's important to ensure ads accurately track traffic to your mobile app. We've designed this article to walk through some troubleshooting steps to help you resolve issues your shop might be experiencing with tracking mobile app traffic via Facebook ads.
How Troubleshooting Facebook Ads Benefits Your Shop
- Ensure you've set your shop up to track traffic from your Facebook ads properly.
- Go to Support with steps already taken to troubleshoot, and reach a resolution quicker with their assistance.
Did You Create the Necessary Facebook Accounts?
First, verify that you have created and set up the following Facebook accounts:
- Facebook Developer Account. You'll need this account to add your iOS and Android app to Facebook.
- Facebook Business Manager Account. Your Business Manager account will allow you to organize and manage all Facebook business needs for your shop.
- Facebook Ads Account. You'll need this account to create ads on Facebook.
Did You Connect Your Mobile App to Facebook?
Ensure you've added both the iOS and Android versions of your mobile app to your Facebook Developer account. You can follow the directions below:
- Log into your Facebook Developer account.
- Select My Apps in the top-right corner of the page, then select Create App.
- On the Select App Type pop-up, select Business.
- Enter the App Name.
- Select your Business Manager account from the drop-down menu.
- While Facebook says this is optional, you should not skip this step. You'll need this connection to run ads for your app.
- Select Create App.
- Select Settings in the side menu on your App Dashboard, then select Basic.
- In the Privacy Policy URL section, enter this URL https://commentsold.com/privacy_policy.
- At the bottom of the Basic Settings page, select + Add Platform.
- Select Android.
- From the Select Android Store drop-down, select Google Play, then Next.
- Open a new tab or window and log into your CommentSold account.
- Select Mobile App in the side menu, then select Settings.
- Scroll down to the Facebook Analytics / Ad Tracking section and copy the Android Package text.
- On your Facebook Developer tab or page, paste the text you copied into the Google Play Package Name field. This field is the only field you need to complete.
- Make sure the Log In-App Events Automatically setting is switched to Yes.
- Select Save Changes in the bottom-right corner of the page.
- At the bottom of the Basic Settings page, select + Add Platform.
- Select iOS.
- Open a new tab or window and log into your CommentSold account.
- Select Mobile App in the side menu, then select Settings.
- Scroll down to the Facebook Analytics / Ad Tracking section and copy the iOS Bundle ID and iOS Store ID. You'll need to enter both on Facebook.
- On your Facebook Developer tab or page, paste the text you copied into the iOS Bundle ID and iOS Store ID in the corresponding fields.
- Make sure the Log In-App Events Automatically setting is switched to Yes.
- Select Save Changes in the bottom-right corner of the page.
Did You Add Your Facebook App ID to CommentSold?
Once you have your Facebook app ID, you can add it to the Settings tab of the Mobile App page in CommentSold.
- Copy your App ID on your Facebook Developer dashboard.
- On your CommentSold dashboard, select Mobile App in the side menu.
- Select Settings from the menu at the top of the page.
- In the Facebook Analytics / Ad Tracking section, paste your Facebook app ID in the Facebook App ID field.
- Select Save.
Learn More
- Create a Facebook Offline Conversion Event. Learn how offline conversion events help your shop and how to set up an offline conversion event.
- Create a Mobile App with CommentSold. Learn how to create your own branded mobile app for iOS and Android devices through CommentSold.