Email shoppers who favorited a product in CommentSold to notify them about sales, restocks, low inventory, discontinued products, or new product variants. Retailers can send an email to customers who have favorited a specific product directly from the Products page.
Favorites let shoppers save products they are interested in so they can quickly find them later. CommentSold tracks the customers who favorite each product and lets retailers send targeted email notifications to those interested shoppers.
| Tip: Use Favorite emails to re-engage shoppers who have already shown interest in a product, especially when the item is restocked, discounted, or running low on inventory. |
Use the table of contents below to navigate to specific sections of this article:
- Why Email Shoppers Who Favorited a Product
- Email Shoppers Who Favorited a Product
- What Information Is Shown Before Sending an Email?
- Best Uses for Favorite Emails
- FAQs
Why Email Shoppers Who Favorited a Product?
You can use Favorite emails to:
- Notify shoppers when a favorited product goes on sale.
- Alert customers when inventory is running low.
- Let shoppers know when a favorited product has been restocked.
- Announce that a product is available in new variants, such as colors or materials.
- Re-engage shoppers with targeted promotions or coupons.
- Encourage final purchases for products that are being discontinued.
Email Shoppers Who Favorited a Product
- Select Products in the side menu of your CommentSold dashboard.
- Locate the product for which you want to notify shoppers and select the three-dot icon to the far right of the row.
- Select Email Favorites from the drop-down list.
- Enter your Email Subject and Email Message in the corresponding fields.
- Select Send.
What Information Is Shown Before Sending an Email?
Before sending the email, the Email Favorites window displays:
- The total number of times the product has been favorited.
- A breakdown of favorites by variant.
- The total number of customers who will receive the email.
This information helps you understand the size of the audience interested in the product before sending the notification.
Best Uses for Favorite Emails
- Notify Customers About a Sale: Email shoppers who favorited a product when you reduce its price or include it in a promotion.
- Announce a Restock: Let interested shoppers know when a previously unavailable product is back in stock.
- Highlight Low Inventory: Notify customers when a favorited product has limited inventory remaining.
- Promote New Variants: Use Favorite emails to let interested shoppers know that new variants, such as colors or materials, are available.
- Re-Engage Interested Shoppers: Use targeted promotions or coupons to encourage shoppers who previously favorited a product to return and purchase it.
FAQs
How do I email customers who favorited a product in CommentSold?
Go to Products, locate the product, select the three-dot icon, choose Email Favorites, enter your email subject and message, and select Send.
Who receives an Email Favorites notification?
The email is sent to customers who have favorited the selected product. The Email Favorites window shows the total number of customers who will receive the email before you send it.
Can I email customers when a favorited product is back in stock?
Yes. You can use Email Favorites to notify shoppers who have favorited a product when it is restocked.
Can I notify customers when a favorited product goes on sale?
Yes. Retailers can email customers who favorited a product to let them know that the product is now on sale.
Can I notify customers about low inventory for a favorited product?
Yes. Favorite emails can be used to alert interested shoppers when a product has low inventory so they have an opportunity to purchase it before it sells out.
Can I email customers about new product variants?
Yes. You can notify shoppers who favorited a product when new variants, such as colors or materials, become available.
Can I send a coupon to customers who favorited a product?
You can use the Favorite audience to re-engage interested shoppers with a targeted coupon or promotion. The coupon itself must be created separately according to your coupon settings.
Where can I see how many customers favorited a product?
Select Email Favorites for the product to see the number of times it has been favorited and the number of customers who will receive the email. You can also review Favorite activity in the Favorites report.
Can I see which variants customers have favorited?
Yes. The Email Favorites window provides a breakdown of favorites by product variant.
How can I use Favorites to move slow-moving inventory?
You can email shoppers who favorited an older or slow-moving product with a targeted promotion or coupon to encourage them to complete their purchase.
Can I use Favorite emails for discontinued products?
Yes. You can notify interested shoppers that a product is being discontinued or encourage them to make a final purchase while inventory remains.
What should I include in an Email Favorites message?
Your message should clearly explain why you are contacting the shopper—for example, that the product is back in stock, on sale, low in inventory, or available in a new variant. Include any relevant promotion or purchasing information.
Does CommentSold automatically email customers when a favorited product is restocked?
Based on the workflow described in this article, Email Favorites is a retailer-initiated email. You select the product and send the message when you want to notify interested shoppers.