Want more control over tracking your Clips? With Clips Insights, you can access detailed data on views, clicks, and conversions, giving you valuable insights into how your short videos engage customers.
Using Clips Insights, you can better understand your Clips' effectiveness. For instance, you can track the number of views each Clip receives, measure the click-through rate. This data helps you identify which products and styles of Clips most engage your audience, allowing you to optimize future content for better results.
By leveraging these insights, you can refine your marketing strategies, increase customer engagement, and ultimately drive more sales through targeted, data-driven decisions.
Navigate to Clips Insights
- Navigate to your CommentSold dashboard and select Insights from the side menu.
- Select Clips from the option listed above.
Clips Metrics
| Data Set | Information Displayed |
| Total Views | Displays the cumulative number of views for all Clips, indicating the total audience engagement across all clips. |
Total Clicks |
Displays the total number of clicks on all Clips, measuring the overall interaction and interest from viewers. |
| Click Through Rate |
Displays the percentage of viewers who clicked on a Clip after viewing it. CTR is calculated by dividing total clicks by total views, giving you a clear measure of how effectively your Clips are driving engagement and motivating shoppers to take action. |
| View and Clicks by Clip |
Displays the individual number of views and clicks each Clip has received, providing detailed insights into the performance of specific clips.
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Filter Clips Insights
- Select the Date range from the drop-down at the top of the page.
- Select the Clip Title if you want insights into a specific Clip. Scroll down to the bottom for metrics on specific Clip selected.