CommentSold lets you collect and manage email subscribers through account registration, website email capture pop-ups, and checkout opt-in checkboxes. Learn how shoppers can subscribe or unsubscribe from promotional emails, export email subscribers, and manually opt out customers who request to stop receiving marketing emails. Always obtain shopper consent before sending marketing emails.
Use the table of contents below to navigate to specific sections of this article:
- Collect Email Subscribers During Registration
- Collect Email Subscribers via Your Webstore Pop-Up
- Collect Email Subscribers at Checkout
- Manually Opt-Out an Email Subscriber
- How Can a Customer Opt Out
- FAQs
Collect Email Subscribers During Registration
Shoppers are given the option to opt in or opt out of receiving emails and their opt-in status is visible on the Customers page in your CommentSold dashboard.
When a shopper registers for an account with your shop, their email address automatically populates in their registration form. Beneath their email address is an email opt-in box that they can choose to deselect.
If a shopper initially opts out of email notifications but later wants to receive emails (or if an opted-in shopper wants to opt-out), they can follow the below steps:
- From their account page, have them select Edit in the Email Address section.
- Select (or deselect) the checkbox beneath Email Notifications that reads I agree to receive promotional emails and offers from [Your Shop Name]. Unsubscribe at any time.
- Select Save at the bottom of the pop-up.
- Select Customers in the side menu of your CommentSold dashboard.
- In the Email Opt In column, you can view whether a shopper has opted in to receive email communications from your shop.
Collect Email Subscribers via Your Webstore Pop-Up
When you design your webstore, you can enable an email capture pop-up. This pop-up allows you to collect email subscribers for your VIP or shop newsletter. You can export these subscribers to a CSV file that you can then upload to your preferred marketing newsletter program.
- Select Website Content in the side menu of your CommentSold dashboard.
- Select Email List from the menu at the top of the page.
- Select Export CSV on the right side of the page to export the list of email subscribers to your device.
Collect Email Subscribers at Checkout
Enable the Email opt-in checkbox on the checkout screen so customers can choose to receive email updates from your shop.
- Select Setup in the side menu of your CommentSold dashboard.
- Select Shop from the options listed at the top of the page.
- Scroll down to Shopping Cart section.
- Enable Email Opt-in for Promotional Offers toggle.
Manually Opt-Out an Email Subscriber
If a registered shopper reaches out to your shop and requests that you unsubscribe them or opt them out of your marketing emails, you can do so from their customer record.
- Hover over the side menu of your CommentSold dashboard, then select Customers.
- Locate the customer record for the shopper who is requesting the opt-out and select the three dots in the Manage column.
- Select Opt Out of Marketing Emails from the options listed.
How Can a Customer Opt Out
Customers can opt out of marketing emails at any time from their Account page on your app or website by selecting Edit under their email address.
FAQs
How can shoppers subscribe to marketing emails?
Shoppers can opt in during account registration, through your webstore's email capture pop-up, or by selecting the email opt-in checkbox at checkout when you enable it.
How can shoppers change their email subscription preferences?
Shoppers can go to their account page, select Edit in the Email Address section, select or deselect the checkbox under Email Notifications, and select Save.
How do I enable email opt-in at checkout?
In your CommentSold dashboard, go to Setup > Shop, scroll to the Shopping Cart section, and enable Email Opt-in for Promotional Offers.
How do I export email subscribers from my webstore pop-up?
Go to Website Content > Email List in your CommentSold dashboard and select Export CSV to download the subscriber list. You can then upload the file to your preferred email marketing platform.
How do I manually unsubscribe a customer from marketing emails?
Go to Customers, locate the customer's record, select the three dots in the Manage column, and choose Opt Out of Marketing Emails.
Can I manually opt a shopper into marketing emails?
No. CommentSold does not allow you to manually opt a shopper into marketing automations. Shoppers must provide their own consent to receive promotional emails.
Can customers unsubscribe from marketing emails at any time?
Yes. Customers can opt out from their account page on your app or website by selecting Edit under their email address and changing their email notification preference.
What should I do if I use the Klaviyo integration?
Because CommentSold and Klaviyo are separate email systems, you must reconcile unsubscribe requests between them. If a shopper unsubscribes through Klaviyo, manually opt them out of marketing emails in CommentSold as well.
Why is it important to honor email opt-out requests?
Sending marketing emails to shoppers who haven't consented or have opted out can lead to spam complaints and negatively affect email deliverability. Always respect shoppers' email preferences.